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JEM Faculty Publications

Faculty: Wirth, Michael O.

Wirth MO. The Determinitive to Chinese Culture: The Chinese Consumer and the Chinese Populous. In: Shiding T, editor. Interviews with Senior Administrators from Global TV Operations. Beijing: China Central Television; 2003. 1. p. 120-28p.
Wirth MO. Transnational Media Organization and International Cooperation. In: Innovation/Co-operation: The Summit Forum on China TV Development. Beijing: China Central Television; 2003. 2. p. 212-19p. ; p. 266-72p.
Wirth MO. The Future of Convergence: Driving Forces, Challenges and Consumer Demand. In: Association of Higher Education Cable Television Administrators’ 2003 Campus Cable Conference. Denver, Colorado; 2003.
Wirth MO. Transnational Media Organization and International Cooperation. In: Forum on Chinese TV and Media Development, held as part of China Central Television’s (CCTV) 45th Anniversary Celebration. Beijing, China; 2003.
Wirth MO. New Media Strategy: Convergence-Based Driving Forces & Challenges. In: Annual Convention of the Association for Education in Journalism and Mass Communication. Kansas City, Missouri; 2003.
Wirth MO. Media Strategy and the New Media Landscape. In: Conference on Globalization, Media and Culture, Peking University. Beijing, China; 2003.
Wirth MO. U.S. Cable Telecommunications: Consolidation, Convergence and Competition. In: 2nd Sino-International Cable TV Conference: New Media Business. Beijing, China; 2001.
Wirth MO. Magness Institute Overview. In: Academic Seminar at the Annual Convention of the National Cable & Telecommunications Association. Chicago, Illinois; 2001.
Wirth MO, Collette L. Should Congress Establish a Compulsory License for Internet Video Providers to Retransmit Over-the-Air TV Station Programming Via the Internet?. In: 28th Annual TPRC Research Conference on Information, Communications, and Internet Policy. Alexandria, Virginia; 2000.
Wirth MO. The History of Cable Regulation. In: Kaitz Fellows Orientation Program, The Western Cable Show. Los Angeles, California; 2000.
Wirth MO. Thinking Outside of the Academic Box. In: International Radio and Television Society Foundation’s Faculty/Industry Seminar. New York, New York; 2000.
Wirth MO, Rizzuto R. Management, Research & Budgeting in Promotion. In: Eastman S T, Ferguson DA, Klein RA, editors. Promotion & Marketing for Broadcasting. Boston, MA: Focal Press; 1999. 1. p. 175-94p.
Wirth MO. Educational Institutions and Telecommunications. In: Scandinavian Channel Roundtable Symposium on Telecommunications Trends/Developments in the U.S.: An International Perspective. Denver, Colorado; 1999.
Wirth MO. Getting Manuscripts Accepted: Strategies for Authors. In: Annual Convention of the Association for Education in Journalism and Mass Communication. Baltimore, Maryland; 1998.
Wirth MO. The Satellite Home Viewers Act: Unserved Households, Local TV Signal Carriage and Regulatory Parity. In: Tele-Communications, Inc. Strategic Research Retreat. Denver, Colorado; 1997.
Wirth MO. The Satellite Home Viewers Act and the Copyright Act. In: Rocky Mountain Space Law Symposium, University of Denver, College of Law. Denver, Colorado; 1997.
Wirth MO. Multiple Regression and the Art of Modeling. In: Tele-Communications, Inc. Strategic Research Retreat. Denver, Colorado; 1997.
Wirth MO. Telecommunications and the Workplace. In: visiting delegation of the Foundation Nationale Enterprise et Performance (FNEP) and the National Foundation for Business and Productivity in Paris France. The Institute of International Education and the U.S. Information Agency’s International Visitor . Denver, Colorado; 1997.
Wirth MO. Understanding Financial Reports. In: International Association of Business Communicators’ Communication Summit. Denver, Colorado; 1996.
Wirth MO. Setting the Cable Television Academic Research Agenda: Past, Present and Future. In: Academic Seminar at the Annual Convention of the National Cable Television Association. Los Angeles, California; 1996.
Wirth MO. The Emergence of Alternative Media Revenue Streams. In: Broadcast Education Association Annual Convention. Las Vegas, Nevada; 1995.
Wirth MO. The Future of Media: Adapting Your Message to the Changing World of Communications. In: Colorado Association of Nonprofit Organizations, Workshop on Making Friends with the Media. Arvada, Colorado; 1995.
Wirth MO. Strategic Alliances on the Information Superhighway. In: Colorado Broadcasters Association Annual Convention. Grand Junction, Colorado; 1994.
Wirth MO. The Information Superhighway: Reality, Impacts and Predictions. In: Denver Business and Economics Council. Denver, Colorado; 1994.
Wirth MO. Cable Television: Regulatory Challenges and Future Business Trends and Issues. In: Walter Kaitz Foundation Finance Seminar. Denver, Colorado; 1994.
Wirth MO. The Cable Television Industry: An Overview. In: Women In Cable's National Management Conference,. Atlanta, Georgia; 1994.
Wirth MO. Technological Impacts of the Cable Act of 1992. In: joint meeting of Colorado Chapters of the Society of Broadcast Engineers, the Society of Motion Picture and Television Engineers, and the Society of Cable Television Engineers. Littleton, Colorado; 1994.
Wirth MO, Ozanich G.. Local Broadband Services: The Potential for New Consumer Services. In: Broadcast Education Association Annual Convention. Las Vegas, Nevada; 1993.
Wirth MO. The Future of Cable. In: Colorado Broadcasters Association Annual Convention. Copper Mountain, Colorado; 1993.
Wirth MO. Applying Regression to Pricing Advertising in News Programming. In: Reagan J, editor. Applications of Research to Media Industries. Dubuque, IA: Kendall/Hunt; 1992. 9. p. 95-108p.
Wirth MO. The Future of Commercial Television. In: University of Denver's School of Communication Alumni Colloquium. Denver, Colorado; 1992.
Wirth MO. Inclusion of Telecommunication and Computers in the Traditional Mass Communications Curriculum. In: Broadcast Education Association Annual Convention. Las Vegas, Nevada; 1992.
Wirth MO. The Future Of Telecommunications: The Cable Industry and Its Opportunities. In: Making Connections: Women in the Changing World of Telecommunications, National Women's Business Council. Denver, Colorado; 1992.
Wirth MO. The Economics of Cable Television. In: 1991 Taipei International Symposium on Cable. Taipei, Taiwan, R.O.C.; 1991.
Wirth MO. De-Mystifying the Media. In: Leadership Denver Class of 1991.; 1990.
Wirth MO. The Economic Impact of Cable on Broadcasting. In: Mass Communications Division of the Annual Convention of the International Communication Association. San Francisco, California; 1989.
Wirth MO. The Changing Structure of Television at the Dawn of the Twenty-First Century. In: Broadcast Education Association Annual Convention. Las Vegas, Nevada; 1989.
Wirth MO. Cable System Values: Fact, Fantasy and the Future. In: Broadcast Financial Management Association's Annual Conference. Dallas, Texas; 1989.
Wirth MO. Household-Level Demand for Cable: A Probit Analysis. In: Mass Communications Division of the Annual Convention of the International Communication Association. New Orleans, Louisiana; 1988.
Wirth MO. Broadcasting Audience Rates and Ratings. In: Broadcast Education Association Annual Convention. Las Vegas, Nevada; 1988.
Wirth MO. Television Station Trafficking: The Marketplace vs. Public Trusteeship. In: Broadcast Education Association Annual Convention. Dallas, Texas; 1987.
Wirth MO, Cobb-Reiley L. A First Amendment Critique of the 1984 Cable Act. Journal of Broadcasting and Electronic Media. 1987:391-407.
Wirth MO. Economic Barriers to Entering Media Industries in the United States. In: McLaughlin ML, editor. Communication Yearbook 9. Beverly Hills: SAGE Publications, Inc; 1986. 4. p. 423-442p. .
Wirth MO, Cobb-Reiley L. The First Amendment and Cable Television: Future Directions in Cable Regulation. In: Eighth Annual Research Conference of the Association for Public Policy and Management. Austin, Texas; 1986.

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